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Knowledge Base

The Five Disciplines

Building a Learning Organization

Four Key Components for a Small Business Marketing Program

The Key to Building A Smart Business

Craft Killer Copy to Sell Your Digital Products

How to Leverage Social Advertising Platforms

Create Marketing Channels That Work

Entering into the Premium WordPress Market

Photo Dropper Plugin Review

15 Tips to Boost Your Search Ranking with a Blog

The Power Of Blog Commenting

Make Your Website Stickier with Navigation Choices

H. Sandra Chevalier-Batik / March 12, 2010

How to Set Goals and Reach Them

Chunk-Down that Goal and Get Out of Overwhelm by Jack Canfield Sometimes our biggest life goals seem so overwhelming. We rarely see them as a series of small, achievable tasks, but in reality, breaking down a large goal into smaller tasks—and accomplishing them one at a time—is exactly how any big goal gets achieved. After […]

H. Sandra Chevalier-Batik / February 9, 2010

Make Your Website Stickier with Navigation Choices

Internal Search Box… a key component to helping your site visitors find what they want quickly… Do you have a search box on your website? If you don’t, and you sell multiple items, you’re frustrating about 50% of your visitors. In a recent survey MarketingSherpa found a 50-50 split in the way people like to […]

H. Sandra Chevalier-Batik / January 30, 2010

Using the Web to Promote Your Businesses:

Claim Your Google Maps Listing NOW From The Folks at Internet Marketing Tips… Have you claimed your listing in Google Maps and made sure the information it displays is accurate? If not, you need to do it NOW — even if you don’t have a website yet. This step is vital. Local Search — including […]

H. Sandra Chevalier-Batik / January 28, 2010

eMail-Marketing — Services and Software Review

A feature to feature comparison of the top providers of eMail marketing software and services H. Sandra Chevalier-Batik presentation notes from Jan 27, 2010  eDoItHerself Meetup  eMail Marketing is a form of direct marketing that utilizes eMail as a way of efficiently distributing information and marketing materials such as eMail newsletters, advertisements, promotions and fund-raising materials […]

H. Sandra Chevalier-Batik / January 15, 2010

Your Online Business Tune-Up

No matter how great your product is, or how great your website looks, your online business will be left spinning its wheels unless the search engines know you exist… and your potential customers can find you in the search engines!

H. Sandra Chevalier-Batik / January 2, 2010

Starting Your Own Home Internet Business…

The emotional ups and downs were the biggest surprise for me. One day, we’d think of ourselves as the next Google and dream of buying islands; the next, we’d be pondering how to let our loved ones know of our utter failure; and on and on.

H. Sandra Chevalier-Batik / December 15, 2009

What Makes a Successful (Profitable) Web site?

Your website is not just an on-line brochure. Savvy internet searchers are looking for content-rich, professionally developed sites that offer them solutions to their business issues. On-line clients want useful, well organized, readily accessible information about your product or service…and they don’t want to spend a long time finding it.

H. Sandra Chevalier-Batik / April 7, 2009

Keeping Your Website Fresh and Relevant

Your website can be designed to be a stand alone sales site, or as an introduction to your business products and services. As a business owner, you must keep your focus on the needs of your potential clientele while developing your website and supporting marketing literature. When you approach business prospects, do you take the time to find out what their specific business needs are and incorporate that business intelligence into your web presence?

H. Sandra Chevalier-Batik / April 3, 2009

New Web Tools to Simplify Your Schedule

There are several new web-based tools to help you avoid the countless phone calls and emails usually associated with organizing any meeting.

H. Sandra Chevalier-Batik / March 31, 2009

Customer Reviews Pack a Punch!

Did you know… Nielsen Online’s research conducted during the holiday shopping season found that customer reviews were a huge factor in shoppers’ decisions to buy. “Customer reviews are an important research tool for online consumers with 71 percent agreeing that consumer reviews make them more comfortable that they are buying the right product,” Nielsen’s experts […]

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Pleiades Services focuses on the art and science of preparing information so that it can be used efficiently and effectively.

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