A Cautionary Marketing Tale Our SBDC small business marketing case studies continues with, “I can’t start marketing; my website isn’t done yet.” Pleiades Publishing Services produced its first client-funded website in 1994. As wonderful as we thought that website was, and even knowing that our “First Paying Website Client” got his “First Client” directly from that […]
Marketing programs
The “Early and Often School of Marketing”
Have You Marketed Your Business Today? I wanted to stress the importance of doing some marketing immediately. Small business owners must market daily even if all the pieces of your marketing plan are not yet in “perfectly” place. Think Joe Vitale… he markets his books for pre-sale months before they are available at stores and […]