Customer Testimonial

H. Sandra Chevalier-Batik / March 31, 2009

Customer Reviews Pack a Punch!

Did you know… Nielsen Online’s research conducted during the holiday shopping season found that customer reviews were a huge factor in shoppers’ decisions to buy. “Customer reviews are an important research tool for online consumers with 71 percent agreeing that consumer reviews make them more comfortable that they are buying the right product,” Nielsen’s experts […]

H. Sandra Chevalier-Batik / March 27, 2007

Marketing Review — Pricing, Communications and Media Relations

Pricing and Payment Analyze your fee structure; look for areas requiring modifications or adjustments. Establish a credit card payment option for clients. Give regular clients a discount. Learn to barter; offer discounts to members of certain clubs/professional groups/organizations in exchange for promotions in their publications. Give quick pay or cash discounts. Offer financing or installment […]